Michael Fuchs is a doctoral student at the Chair of Sport Economics and Sport Management at Leipzig University and a passionate outdoor sportsman (trail running, climbing, hiking/touring). His interest in outdoor sports has led to numerous jobs with sporting goods manufacturers and is also reflected in the research focus of his dissertation, which revolves around the implementation of the circular economy principle in the outdoor sporting goods industry and its acceptance by consumers. Beyond the focus of his doctoral thesis, he also conducts research on sustainability in organized sport (currently on the ecological sustainability of sports facilities, ecological sustainability as a logic in professional soccer, and the consideration of institutional fan participation in German professional soccer from a social sustainability perspective). In his spare time, he volunteers for the NGO Climate Fresk, which aims to communicate the mechanisms behind the phenomenon of climate change in a playful way.
After completing his Bachelor's degree in Sports Management and Communication in Cologne and London (Canada), he completed a Master's degree in Sports Management in Leipzig and Guadalajara (Mexico). He then worked as a research assistant and doctoral student at the Chair of Sport Economics and Sport Management from 2019 to 2023. In 2022, he completed a research stay at the Laboratoire sur les Vulnérabilités et l'Innovation dans le Sport (L-ViS) at the University of Lyon 1 to further his education in the field of multivariate analysis methods. The title of his doctorate is "From linear to circular: An analysis of the circular economy concept in the outdoor sporting goods industry from an institutional theory perspective". He is currently continuing his doctoral thesis as an external doctoral student and is using his knowledge to support SCC EVENTS GmbH, which organizes the Berlin Marathon among other events, as a sustainability manager.
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